New poducts

Bestsellers

Yitree Eastern Botanics Renewal Shampoo Powder (for dry scalp)

$29.90

Yitree Eastern Botanics Renewal Shampoo Powder (for oily scalp)

$29.90

Yitree Botanics Nourishing Hair Mask

$29.90

Yitree Botanics Renewal Scalp Serum

$49.90

Yitree Herbal Scalp Energizing Treatment Cream (for dry scalp）

$249.00

Yitree Herbal Scalp Energizing Treatment Cream (for oily scalp）

$249.00

Yitree Eastern Botanical Scalp Treatment Pack

$249.00

Hair powder is perfect

My scalp is super sensitive to chemicals and I struggled to find the right shampoo.This Oriental natural plant oil-control hair powder is perfect — no more sensitivity, and it controls oil incredibly well.

I’m completely hooked

My dry, tight scalp used to make every wash feel harsh. This Oriental plant-based cleansing powder changed everything—gentle yet nourishing, it hydrates my scalp without weighing hair down. Soft, shiny and comfortably moisturised, I’m completely hooked.

Ncredibly smooth and shiny

I’ve always hated silicone hair products for weighing hair down. Yitree hair mask is truly amazing—silicone-free but makes hair incredibly smooth and shiny. It nourishes deeply without greasiness, leaving my hair soft and silky after one use.

Founder Story

Yu Furong

I am Yu Furong, founder of the skincare brand Jiquan and the functional scalp-care brand Yitree. In 2016, Jiquan entered more than 2,000 counties and cities across China on the principles of “natural, safe, and effective,” accompanying the daily skincare routines of 30 million women. Through conversations with countless customers, I discovered a neglected pain point: many people suffer from hair loss, oily scalp, dandruff, and other issues that not only affect appearance but quietly erode confidence. Most products on the market address only superficial hair concerns while overlooking the scalp—the “second face”—as the foundational basis of hair health.