Your Hair Is a Tree. We Nurture Its Roots.
Yitree: Natural Safe Effective
I am Yu Furong, founder of skincare brand Jiquan and efficacy scalp care brand Yitree.
In 2016, adhering to the philosophy of “natural, safe and effective”,Jiquan entered more than 2,000 counties and cities in China.It has accompanied 30 million women in their daily skincare routine.
In 2019, I decided to extend Jiquan’s philosophy of “natural and safe” to the field of scalp care and founded Yitree.I hope to combine thousands of years of Chinese herbal wisdom with modern technology to provide “from root to tip” solutions for scalp problems.Let every strand of hair grow from a healthy scalp foundation.
Reverence for Nature and Science
At the core of Yitree lies our dual reverence for nature and science.We select over 20 anti-hair loss and hair-nourishing herbs recorded in Compendium of Materia Medica and other classic Chinese medical works,including Polygonum multiflorum, Oriental arborvitae leaf and Panax ginseng rootand extract their active ingredients with advanced technology.Blending state-of-the-art hair follicle-targeted small molecule peptide technologyIt gently regulates the scalp microenvironment, lessens irritation and burden,while precisely nourishing hair roots, strengthening follicles and activating scalp vitality from the source.
This dual mechanism of “herbal conditioning plus peptide technology” inherits Oriental hair care wisdom and is supported by verifiable modern science,making it possible to treat both the symptoms and root causes of scalp health issues.
Over the past seven years, nearly 20,000 high-end salons in China have selected Yitree as their designated scalp care brand.Hairstylists use professional scalp detectors to analyze data such as customers’ sebum secretion and follicle activity.Then they create personalized scalp treatment plans for customers.So far, tens of millions of users have achieved visible improvements in scalp and hair conditions with Yitree’s products and services.
Rooted in Tradition. Powered by Peptides
In 2026, I am determined to bring Yitree’s successful products and services to the United States.
Let Yitree’s scalp health philosophy spread to the world.
In view of the characteristics of American consumers, such as oily scalp, fine and soft hair and easy hair loss.
Yitree insists on pure formulas free of silicone oil, sulfate and mineral oil.
We will truly improve the scalp and hair conditions of American consumers with safe and healthy products and scientific scalp treatment services.
For American salons, we provide not only hair care products but also a complete scalp health management solution.
We offer professional scalp detection training and a personalized scalp care customization system.
This helps salons upgrade from styling services to scalp health management experts.
It empowers salons to stand out from homogeneous competition and better serve customers suffering from scalp and hair problems.
Whether you are in Los Angeles, New York or London,Yitree will offer you scalp care solutions from root to tip.
I am Yu Furong, and I bring Yitree to the world for global scalp health.
